Premium Programs Require HUGE Client Value

I talk a lot in this space about making sure you’re a “premium” or “high value” entrepreneur who delivers incredible client results and charges according to the life changing transformation that your program delivers.

But, what exactly does this mean?

For me, it makes perfect sense, as I live and coach these concepts every day, but I’ve had a number of my followers and readers ask about what this concept entails, so I want to break it down in detail.

  1. Make Sure You’re A Premium Entrepreneur- What this means is very simple and twofold. 1) You must make sure that the outcome and transformation that your clients get after working with you is truly life changing and that you fix the main problem that your clients have. If this is the case, and you provide your clients with incredible value then you are half way there. After that you must: 2) Price your program to reflect the life changing and incredibly valuable solution that your program delivers. If you have these two things in order, you’re already a premium entrepreneur!
  2. Make Sure Your Clients Have Clarity & The Correct Mindset- If a client wants to work with you, that means that they have a problem that needs to be solved. In order to truly move towards getting them incredible results and the outcome they desire, you first must make sure they have the “clarity” to understand what they want to achieve. Once your clients have clarity on their goals and offer, you need to work with them on creating the correct mindset in order to get them to hit their goals when things get tough. Clarity and mindset are everything. Nothing works without these lining up for your client early on in the process.
  3. Make Sure Your Clients Get Results- The dirty, ugly truth about business and life in general is that it’s not enough to just know what to do. Knowledge only gets you so far. You need a proven plan along with action, motivation and perseverance to achieve incredible results. This is what premium entrepreneurs realize and this is how million dollar coaches and consultants get real results for their clients. They push, and they motivate, and they coach, and they get on your ass if you’re not taking action. If you want to become a premium, high value entrepreneur, you need to stay razor focused on getting results for all of your clients.
  4. Make Sure You Celebrate Your Clients “Wins” and Support Them In Their Struggles- Building and scaling a life changing business for the long term is never easy! That’s why it’s so fulfilling and gratifying when it starts to hit and your clients start to see real results in their businesses. When this happens, it’s very important to “celebrate your client’s wins” with them! Nothing is better than achieving success with others rooting for you and “having your back.” It fosters a true sense of accomplishment and community and there is literally nothing better for me then when my students hit their goals and transform their lives. On the same note, building a life changing business will always come with obstacles and set backs. It’s equally important to be there for your clients and “hear them out” when things aren’t going great. Staying positive, motivated and having a “never give up” attitude is of paramount importance in life and especially in business. It’s that much easier to move forward and push through when you have someone there who has “been there, done that” and relates to your struggles.

These are the four main concepts that truly embody the premium entrepreneur who delivers incredible, high value client results.

Embracing and integrating these concepts into your business, will immediately separate you from all of the other “experts” and “gurus” who give knowledge and ideas, but don’t actually get results for the vast majority of their clients.

True, life changing transformation and a solution to their MAIN problem, is the only thing your clients want even if they don’t realize it up front.

Once you realize this, and focus like a hawk to make sure EVERY ONE of your clients achieves an incredible result, your business will explode, your satisfaction will go through the roof, and your clients will achieve incredible things.

Summary: The concept of becoming a Premium, High Value Entrepreneur Who Delivers Incredible Client Results, is not just a cool sounding phrase, but an actual road map to building an incredible business, while demanding that your clients achieve life changing results and the outcomes that they desire.

Action Steps:

  1. Make sure you’re a premium entrepreneur.
  2. Make sure your clients have clarity and the correct mindset in their business.
  3. Make sure your clients get results and demand it.
  4. Make sure you celebrate your clients “wins” and support them in their struggles.

Premium Clients Every Day Video Training Series

Want more training? Watch my Premium Clients Every Day video training series now!