Premium webinars that deliver huge value are the key to multiplying your business, revenue and client base in the fastest time and with the highest impact possible.
They’re the key to getting your name out there, building your credibility and creating an unlimited flow of “ready to go” clients who are pumped up and hungry to work with you.
A well crafted, polished and proven webinar in many cases can function as your entire sales and marketing strategy.
My webinar marketing funnel has been directly responsible for 95% of the growth and scalability of my coaching and consulting businesses over the last two years.
For every $1 I spend advertising my live webinars, I make back a consistent $5 like clock work in my business.
When you deliver a strong, powerful webinar training presentation and share a ton of valuable content and strategy, your audience will be literally salivating to find out how to work with you and implement your system.
Creating one really solid webinar in your business can be the difference between struggling to get clients and relying on referrals, and creating an unlimited stream of potential high value clients who really want to work with you, and will pay a premium price to get started ASAP.
Most of my Premium Clients Every Day coaching clients and my BFG Digital consulting clients did not know me at all before they attended one of my live webinars.
Within 72 hours in most cases, a client will go from clicking on my Facebook ad and attending my webinar, to enrolling in one of my high value, high ticket coaching and consulting programs.
The Ad > Webinar > Strategy Session > Client sales funnel is so powerful because the webinar does all of the “heavy lifting” in 45 minutes to an hour.
Instead of a long, drawn out, month long sales funnel (in some cases much longer) I’m able to go from click to high value client straight from a 45 minute live webinar presentation.
Before we hop on the phone to discuss potentially working together, the potential client understands exactly:
- Who I am.
- What I do.
- How I can help alleviate their main problem(s).
- Exactly how I get results.
- Exactly how I’ve helped past clients similar to them.
- What the main goal of my program is and the main outcome that they will receive.
This changes everything, and completely flips the script on most “sales phone calls.”
When your potential client already has heard you demonstrate value and expertise on a live training session, your level of credibility and perceived value goes through the roof.
Instead of your potential clients “asking for referrals” and “taking their time to decide” they will be ready to enroll and get started immediately once, and if, they’re accepted into your program.
Have a potential client that doesn’t see the value in what you offer, or wants to be difficult and play hard ball on price?
You won’t play these games anymore or have to deal with these sort of “low quality” clients because you can just immediately move on to the rest of the potential new client strategy session calls in your calendar.
When you implement and refine a dialed in webinar marketing strategy in your business, you’ll never lack high value clients ready and willing to work with you at premium prices.
Summary: Implementing a winning and consistent webinar marketing strategy in your business will lead to a steady, consistent and scalable flow of potential high value clients who are excited and hungry to work with you at premium prices.
Action Steps:
- Schedule and advertise your first webinar.
- Create your webinar slides and practice your webinar.
- Present your webinar and invite qualified attendees to book strategy session calls with you.
- Continue steps 1-3 until your webinar marketing funnel is pumping out strategy session calls on demand.
- Scale and grow your business around this strategy for the long term.
Premium Clients Every Day Video Training Series
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